Label: Columbia
Year of Release: 1967
Australian hitmakers often got a raw deal from global audiences in the sixties (and far beyond that period, actually). It didn't make much difference to the average A&R person in London, Paris, Los Angeles or Berlin whether an Aussie act had managed a top ten hit in the regional Sydney and Adelaide charts - unless the group were prepared to literally ship themselves over to a new country and tour properly and do promo there for a long time, they were a very distant and not particularly safe bet. The only real alternative market these bands had was the more accessible (but not exactly populous or profitable) New Zealand.
It's largely for this reason that Australian hit compilations from bygone decades are a treasure-trove of mostly unheard and often great work. The smaller size of the Australian marketplace poses all sorts of horrible challenges to the British collector, too, as anyone who has ever tried to obtain a DJ copy of The Easybeats "Sorry" will tell you - it's an Australian hit, but finding a reasonably priced copy in the UK is almost as bad as hunting down a psychedelic rarity.
The Vibrants here began life as the backing group for the singer Bobby James before he wandered off to form the Bobby James Syndicate. After that point, Geoff Skewes (organ), Terry Osmand (guitar), Terry Radford (guitar), Brenton Haye (sax), Jeff Gurr (bass) and Rick Kent (drums) forged their own way on the Australian gig circuit.
A few line-up changes later they managed to sign to EMI in their own country, and this, their second single, sold well enough to chart in Melbourne and a number of other Australian territories. It's a cover of the Holland-Dozier-Holland track which turns it into an - er - vibrant piece of mod-pop, close to the early Small Faces work in places, albeit with a bit less roughness around the edges. It was a big enough hit that it still features on the 4CD "Greatest Australian Singles of the 60s" box set released by Warner Music, but there's a YouTube clip below for anyone who wants to hear the track. It's propulsive and nagging, and if it had been issued by a British act would have been compiled on a sixties rarities CD here way before now.
The flip "Danger Zone" is another cover, which showcases how competently the band could recreate soul sounds - it's not difficult to hear how they must have been a huge draw on the Australian circuit.
The group's line-up, always a fragile and constantly fracturing thing, meant that numerous members came and went throughout their lifetime, but the Vibrants (in name at least) finally called it a day at the end of 1971.
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